Green Product Award

Pre-Selection 2018/19

Plant-based toothbrush heads Germany

PLANT BASED TOOTHBRUSH HEADS FOR ELECTORNIC TOOTHBRUSHES

Due to hygienic reasons toothbrush heads should be replaced every two to three months which makes an enormous need of resources and creates a huge amount of waste. To tackle this problem happybrush is cooperating with the Fraunhofer Institute of Process Engineering and Packaging in the development of the “Re-Cycle-Fills” – plant based toothbrush heads for electronic toothbrushes. With this material innovation the Munich-based Start-Up wants to replace conventional Polypropylene with Biopolymers to reduce the CO2-footprint of a toothbrush head and increase the user's ecological awareness.

Company/Institution: happybrush GmbH
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