EcoFold seeks to reduce the Carbon Footprint to Zero in the production of display material at the Point of Sale. It develops launch campaigns for new products, but always through a system whose materials do not take up space since they are distributed like a sheet of steel, but which are assembled at the Point of Sale quickly and by hand. This gives the product a minimum transport space, simplicity of production, a considerable reduction in the use of energy in the whole process and a high percentage of recyclability of steel, the most recycled recycled material on earth.