Green Product Award

Pre-Selection 2023fashion

Wies Netherlands

Redesigned lingerie with recycled and natural dyed

Wies is a new capsule collection from Hunkemöller as part of the Together Tomorrow initiative. The collection is the natural next step on the way to a more environmentally friendly way of manufacturing for underwear. The lace is dyed with hues from nature, white from acorns and pink from lac. With this collection, we have challenged ourselves to re-engineer our bra by using different components made with recycled materials. Resulting in our much-loved padded bra made with 52% recycled content.

Company/Institution: Hunkemöller B.V.
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