Is it green enough?
Rethinking green in colour environmentalism
Exploring the implications of greenwashing and (material) green pigments, this project visualises the human narrative of green; the material history of green's toxicity and pollution; and the current unsustainable production of green colours. It challenges the pervasive use of green as a visual cue for “nature”, “eco-friendliness” and “green” design. The visual exhibition features materials dyed in current large-scale uses of green pigments (pigments 7, 17, 36, and 50), critically examining whether green is truly a sustainable choice or a constructed luxury we can no longer afford.
Company/Institution
The Royal Academy of Art The Hague
The Royal Academy of Art is an art and design academy in The Hague, offering programs at both bachelor's and master's levels, as well as PhD programs.
Country
Netherlands
Designer(s)
Celina Whitehead
I am Celina Whithead, an Industrial Designer with a background rooted in both science and arts. Finalising my MA in Industrial Design, my practice is entangled in life cycle thinking, colour research, material culture, and the (material) invisible stories embedded in colours. Positioning myself as a storyteller, material researcher, and designer, I aim to challenge traditional design norms, rethink material cycles, and consciously design for inclusive, circular, and social systems.