Green Concept Award

Green Concepts

SENS

Toothbrush with magnetic bristle technology
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An electric toothbrush designed for optimal hygiene, durability, and sustainability. Using a unique magnetic transmission, it provides a frictionless, quiet brushing experience, reducing wear and extending product life. The sealed handle prevents dirt buildup and protects electronics from moisture. The compact, low-material brush head is more affordable and eco-friendly. Modular and easy to disassemble, this toothbrush supports recycling, repairs, and longevity, setting a new standard in sustainable dental care.


Company/Institution
LAB university of applied science
Country
Finland
Designer(s)
Joni Kaarniittu
A multidisciplinary designer with a passion for creating durable, practical, and user-friendly products. Starting as an electrical and automation technician with experience in shipbuilding and electronics, his path led to a degree in industrial design. Combining expertise in materials and electronics with a user-centered approach, he has developed innovative, patented products. Now working from his design studio, he focuses on creating designs that balance functionality, durability, and creativity.
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