Green Product Award

Green Products

Tire repurposing

AI powered identification and grading machine

REGOM provides AI-powered solutions for identifying and grading used tires at an industrial speed of one tire every 3 seconds. Designed for tire recyclers, its technology optimizes sorting for reuse, resell, retread, material recovery and pyrolysis. The tire recycling sector has been slow to adopt digital transformation, relying on manual inspection for decades. REGOM disrupts this status quo by bringing AI-driven efficiency and technology increase yields for reuse applications extending tire lifespan, reducing waste, minimizing environmental impact and preventing landfill accumulation.


Company/Institution
REGOM
Country
France
Website
REGOM
Designer(s)
Jean Francois Cassier
Jean-François Cassier is the General Director of TC Transports Group, a family-run transportation and logistics business founded by his father, Alain Cassier. Based in Cercy-la-Tour, Burgundy, Jean-François, as an engineer started the REGOM project 7 years ago to address challenges at two of his tire collection sites. He wanted to make the job less demanding and improve recyclers' conditions. His vision led to AI-driven solutions, making tire recycling more efficient and traceable.
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