Pauakids is a unisex children's fashion label that makes a clear statement against pigeonholing and advocates the free development of children's potential. The focus is also on a socially just and resource-saving production method. The design of Pauakids takes this into account by focusing on functionality and aiming for the longest possible useful life. Pauakids produces in Greece, Athens, at ANKAA Project, a socioeconomic company, that focuses on social integration, especially for people that had to flee or are facing unemployment and equitable opportunities.